Privacy-Preserving Attribution: Testing for a New Era of Privacy in Digital Advertising - eviltoast

An update on Mozilla’s PPA experiment and how it protects user privacy while testing cutting edge technologies to improve the open web.

  • Carighan Maconar@lemmy.world
    link
    fedilink
    arrow-up
    5
    ·
    edit-2
    4 months ago

    Although do keep in mind that should this actually become a standard, you could end up in a small minority that way and hence again make yourself able to be traced by being more unique.

    Of course, if you run an ad blocker it also just doesn’t matter. You could set the setting to “Blurgenfurl”, doesn’t have any impact.

    • FeelzGoodMan420
      link
      fedilink
      English
      arrow-up
      1
      ·
      edit-2
      4 months ago

      Can you explain what you mean by an adblocker making this not matter? Wouldn’t that just make you more unique as well? I probably just misunderstood what you said.

      Also just by using firefox you’re very unique. Firefox has like 0.1% marketshare lol.

      • Carighan Maconar@lemmy.world
        link
        fedilink
        arrow-up
        4
        ·
        4 months ago

        I mean if there’s no ads you can possibly interact with, neither this Firefox system to anonymize ad interactions nor the websites themselves got any interactions to track in any way.

        • FeelzGoodMan420
          link
          fedilink
          English
          arrow-up
          1
          ·
          4 months ago

          Oh true. But just having an adblocker could make you more finberprintable right? I mean literally any tweak to the browser will add to a fingerprint. But you’re right. It’s all a tradeoff between privacy and fingerprinting.

          • Vincent@feddit.nl
            link
            fedilink
            arrow-up
            1
            ·
            4 months ago

            Fingerprinting is about privacy, and the privacy you gain through blockers far outweighs that lost by fingerprinting. So keep it up :)