Privacy-Preserving Attribution: Testing for a New Era of Privacy in Digital Advertising - eviltoast

An update on Mozilla’s PPA experiment and how it protects user privacy while testing cutting edge technologies to improve the open web.

  • FeelzGoodMan420
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    4 months ago

    Can you explain what you mean by an adblocker making this not matter? Wouldn’t that just make you more unique as well? I probably just misunderstood what you said.

    Also just by using firefox you’re very unique. Firefox has like 0.1% marketshare lol.

    • Carighan Maconar@lemmy.world
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      4 months ago

      I mean if there’s no ads you can possibly interact with, neither this Firefox system to anonymize ad interactions nor the websites themselves got any interactions to track in any way.

      • FeelzGoodMan420
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        4 months ago

        Oh true. But just having an adblocker could make you more finberprintable right? I mean literally any tweak to the browser will add to a fingerprint. But you’re right. It’s all a tradeoff between privacy and fingerprinting.

        • Vincent@feddit.nl
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          4 months ago

          Fingerprinting is about privacy, and the privacy you gain through blockers far outweighs that lost by fingerprinting. So keep it up :)