Biden campaign tests Trump’s name-calling strategy with ‘Broke Don’ - eviltoast

President Biden’s reelection campaign has dubbed former President Trump “Broke Don,” taking a strategy out of Trump’s playbook that his political rivals know all too well.

Trump has used nicknames — from “Little Marco” to “Crooked Hillary” to “Lyin’ Ted” — to put down a variety of opponents. For much of 2020, Biden’s moniker, courtesy of Trump, was “Sleepy Joe.”

Now, the Biden team is seeking to turn the tables in attempting to make one stick to Trump while it worked this week to highlight the former president’s lagging fundraising numbers in the 2024 race.

  • MagicShel@programming.dev
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    8 months ago

    Yeah, broke might really anger Trump, but it’s a bad look for a wealthy guy to be calling someone broke as an insult. I don’t know that Trump could capitalize on it, but his surrogates in the media might.

    Biden is playing to an audience that gets upset when Trump attacks folks who are disabled or checks notes have a son killed in Iraq. I doubt it will hit the same, especially when so many Democrats are also broke.

    • GreyEyedGhost@lemmy.ca
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      8 months ago

      Even broke people tend to feel a fair amount of pity and disgust when someone goes broke because of their own stupid decisions. When those stupid decisions include breaking the law, the ratio tends to have more disgust and less pity. Now top that with the person in question being notorious for disparaging broke people, and I think the only people who will get their hackles up about this are his rabid supporters.