What metrics are deoderant companies using to calculate their "72hr protection" numbers? - eviltoast

How do these companies come to that conclusion? I think most people start to smell after only 24 or 48 hours max so how do these companies get 72 hours out of their testing?

Im assuming they’re fudging their numbers but at what point does it become false advertisement?

  • Pulptastic@midwest.socialEnglish
    3·
    1 month ago

    You have 72 hours to hide in the dark. If they smell you, you die. If you make it, you win a million dollars.

    Good thing I have 72 hour deodorant!