Discussing Socialism with people who aren't well informed - eviltoast

I’ve noticed that talking to people that some common tropes seem to come up when topics like socialism come up.

Basically I hear a lot of defense of capitalism that boils down to capitalism is good because “I personally benefit”. As well as “I’ve heard bad things about socialism”, ie taxes are too high in countries with good healthcare and social programs.

I wanted to know if other people have these issues come up in conversation and if people more well spoken than me have a way of getting through the road blocks and have some easy starting points for discussing things with people.

I feel like propaganda and fear mongering have placed a divide that make talking about things harder