Logitech CEO Wants to Sell You a Subscription-Based 'Forever Mouse' - eviltoast

During a recent episode of The Verge’s Decoder podcast, Logitech CEO Hanneke Faber shed some possible insight into the company’s view on one of its most important products. Saying that “the mouse built this house,” Faber shares the planning behind a Forever Mouse, a premium product that the company hopes will be the last you ever have to buy. There’s also a discussion about a subscription-based service and a deeper focus on AI.

For now, details on a Forever Mouse are thin, but you better believe there will be a catch. The Instant Pot was a product so good that customers rarely needed to buy another one. The company went bankrupt.

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      5 months ago

      No, even the wiki (under “purpose”) says the myth is probably not true. It was a cartel though, and therefore illegal in many/most places. It just wasn’t because the planned obsolescence. Lowering lifespan also led to selling more bulbs though, so it was useful for that.