Parmigiano-Reggiano makers are putting edible microchips the size of a grain of sand into their 90-pound cheese wheels to combat counterfeiters::Italian Parmigiano-Reggiano makers are using microchips to verify the authenticity of their products and thwart scammers.
You’re completely right, but it’s also highlighted when people on the internet discuss things they know nothing about but decide to become very sarcastic against “the other side.”
smug superiority indeed. many examples in this very thread.