Gen Z mostly doesn't care if influencers are actual humans, new study shows - eviltoast
AI influencers could actually benefit brands looking to connect with Gen Z consumers.
  • just another dev@lemmy.my-box.devEnglish
    11·
    6 months ago

    Not even sales people, just marketing people without a fixed affiliation. The only people they influence are the people for whom the name influencer is not a red flag that they’re being lied to.

    Having said that, “influencer” is a lot shorter than that, and at least everyone will know what you mean.