'Marketing's dead, and I can back this s**t up': Baldur's Gate 3 publishing director says players 'just want to be spoken to, and they don't want to be bamboozled' - eviltoast
  • dlpkl@lemmy.world
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    7 months ago

    That’s not marketing at all. Marketing is anything that creates awareness for your product. Early access and what the person you responded to stated is exactly that.