The vaule of the data totally relies on the aggregation process. It involves grouping, categorizing, and linking the unstructured data into a relatable and structured format. For example, A data harvesting company can use their own existing data and link a Lemmy user to a known identity or the probability to a known identity, using techniques like NLP and statistics. That’s value.

Data most of the time are free, but there are also datasets sold for a price.