This is really pretty sad coming from the CBC, and highlights how badly they’ve lost the plot on social media.
The CBC’s always been a relatively early adopter of digital technologies, including social media, as they chase their mandate to offer as easy access as possible to Canadians. But somewhere in there, they went from being on social media to – like seemingly all of mainstream journalism today – becoming reliant on social media. They baked Facebook and Twitter into their actual operating strategies. Now, they’ve found themselves feeling mistreated by the tools they internalized, and seemingly unwilling to just let. The fuck. Go.
Facebook doesn’t need news media, but the news media doesn’t need Facebook, either. None of this would be happening right now if Facebook and Twitter were major generators of ad revenue for the media companies. Maybe they were, at one point in time, and they’ve since felt the pinch of enshitification, but that means the paradigm has shifted, and it’s time for them to get up off of their fucking knees and do something else.
Mastodon/Firefish/Akkoma are right there. RSS still exists. Some of these outlets are owned by absolutely massive media conglomorates that are, among other things, ISPs serving millions. They have the resources to change the way Canadians actually use the internet. They don’t need Facebook and Twitter.
I’d love to live in a world where you’re right, but can you point out any evidence that ditching social media and favouring RSS would work out well for the CBC? Like any similar media company (in scope or size) that had a successful experiment?
They don’t need Facebook and Twitter. […] They’re just addicted to them.
What is the difference? What does addiction really mean in this context?
This is really pretty sad coming from the CBC, and highlights how badly they’ve lost the plot on social media.
The CBC’s always been a relatively early adopter of digital technologies, including social media, as they chase their mandate to offer as easy access as possible to Canadians. But somewhere in there, they went from being on social media to – like seemingly all of mainstream journalism today – becoming reliant on social media. They baked Facebook and Twitter into their actual operating strategies. Now, they’ve found themselves feeling mistreated by the tools they internalized, and seemingly unwilling to just let. The fuck. Go.
Facebook doesn’t need news media, but the news media doesn’t need Facebook, either. None of this would be happening right now if Facebook and Twitter were major generators of ad revenue for the media companies. Maybe they were, at one point in time, and they’ve since felt the pinch of enshitification, but that means the paradigm has shifted, and it’s time for them to get up off of their fucking knees and do something else.
Mastodon/Firefish/Akkoma are right there. RSS still exists. Some of these outlets are owned by absolutely massive media conglomorates that are, among other things, ISPs serving millions. They have the resources to change the way Canadians actually use the internet. They don’t need Facebook and Twitter.
They’re just addicted to them.
Forcing companies like meta to be responsible and accountable is still a good thing.
Did… Did I say it wasn’t?
What I said – implicitly – was that media companies should participate in that effort by blacklisting companies like Meta.
And it’s up to the individual media company to make that decision.
Meta making that decision for them is potentially anticompetitive. We’ll have to wait and see I guess
I’d love to live in a world where you’re right, but can you point out any evidence that ditching social media and favouring RSS would work out well for the CBC? Like any similar media company (in scope or size) that had a successful experiment?
What is the difference? What does addiction really mean in this context?