Data broker’s “staggering” sale of sensitive info exposed in unsealed FTC filing - eviltoast
  • aprnu@feddit.ch
    link
    fedilink
    English
    arrow-up
    36
    ·
    1 year ago

    No place to hide:

    Further, the FTC alleged that there are no real ways for consumers to opt out of Kochava’s data marketplace, because even resetting their mobile advertising IDs—the data point that’s allegedly most commonly used to identify users in its database—won’t stop Kochava customers from using its products to determine "other points to connect to and securely solve for identity.”