I’m in my late thirties, actually. I think the difference in the ads we were exposed to compared to young people today is that nearly all of ours were broadly targeted. ie there was no micro targeting or anything really tailored to the individual outside of direct mail. We all watched the same commercials, you know?
Modern ad tech is much less “spray and pray” but as to what difference that makes vis-a-vis people’s ability to see BS, idk. I’d imagine the proportion of young people who are skeptical of advertising hasn’t changed much but the effectiveness of ads on those who are susceptible to it has increased. But again, I’m just talking out my ass here haha.
But all ads share the goal of altering your behavior to their own ends. Isn’t that in and of itself a reduction of your free will? An idea or thought you might have had is supplanted by one placed there by an advertiser, right?
Maybe this is where we differ then. I agree with everything you’re saying but at the same time in no way do I feel like my choice to choose is being taken away. I am not being forced to buy anything.
No, you’re not being forced of course. But advertisers are absolutely trying to bend your decision making process towards their products. That’s how ads work, right? They ultimately want you to spend money on something. Not saying you’re like Homer Simpson driving down the road stopping to obey all the billboards, I’m just saying it’s the inherent nature of ads. I didn’t mean to imply anything else
I’m in my late thirties, actually. I think the difference in the ads we were exposed to compared to young people today is that nearly all of ours were broadly targeted. ie there was no micro targeting or anything really tailored to the individual outside of direct mail. We all watched the same commercials, you know?
Modern ad tech is much less “spray and pray” but as to what difference that makes vis-a-vis people’s ability to see BS, idk. I’d imagine the proportion of young people who are skeptical of advertising hasn’t changed much but the effectiveness of ads on those who are susceptible to it has increased. But again, I’m just talking out my ass here haha.
But all ads share the goal of altering your behavior to their own ends. Isn’t that in and of itself a reduction of your free will? An idea or thought you might have had is supplanted by one placed there by an advertiser, right?
Maybe this is where we differ then. I agree with everything you’re saying but at the same time in no way do I feel like my choice to choose is being taken away. I am not being forced to buy anything.
No, you’re not being forced of course. But advertisers are absolutely trying to bend your decision making process towards their products. That’s how ads work, right? They ultimately want you to spend money on something. Not saying you’re like Homer Simpson driving down the road stopping to obey all the billboards, I’m just saying it’s the inherent nature of ads. I didn’t mean to imply anything else