How Guitar Center plans to beat its online competitors and safeguard the future of its physical stores - eviltoast
“That’s where we can win against Amazon. We’re not going to compete with the factory direct-from-China stuff. It’s not a winnable space”: How Guitar Center plans to beat its online competitors and safeguard the future of its physical stores
www.guitarworld.com
Guitar Center CEO Gabe Dalporto has laid out the retailer’s plans to win the trust of prospective customers in the face of unprecedented online competition