In April 2022, of the 33.6 million subscriptions on Xbox consoles, 21.9 million were for Game Pass (excluding PC), with the remaining 11.7 million being Xbox Live Gold. The net revenue per subscription was $9.26 – just shy of the $9.99 price tag, suggesting most subscribers pay full price. By comparison, Microsoft was receiving $6.10 for each Xbox Live Gold subscription.
My 3 years ended a few months ago. I didn’t renew at the time because TOTK was releasing and then the conversion deal ended so I decided to do without it. I haven’t missed it. It’s a great service and definitely good value but I have lots of games in my backlog and not much time to play nowadays anyway. I think buying one game I really want to play at a time has been more enjoyable for me personally.