I though of:
Your hardware deserves better.
Also you can give some more realistic ones like my friend:
It just (not) works
Your hardware Your choice Your style
Linux, when you want to tell the computer to shut the fuck up and just do it’s job.
you don’t even have to tell it 😎 Linux is the silent dangerous type standing in a shady corner
It’s yours.
Uh I guess we’d need to extend it to Linux + FOSS in general.
Power users: I think we should steal whatever the latest IKEA marketing team have come up with because the appeal is kinda the same as IKEA furniture where you feel more ownership over something having built it from the flat packed box your self.
Average users: does a degoogled chromeOS exist? You just need a video of someone playing with a tablet like interface, then choosing to postpone an update with no dark pattern om the textbox prompt.
One line slogan: Did you ever wish the people who made your software were more passionate about the product than their next promotion?
Its my machine. I dont need to sign into Microsofts Terms and Conditions to be able to use my hardware.
Linux: “Freedom and innovation for all”
I’d just like to interject for a moment. What you’re refering to as Linux, is in fact, GNU/Linux, or as I’ve recently taken to calling it, GNU plus Linux. Linux is not an operating system unto itself, but rather another free component of a fully functioning GNU system made useful by the GNU corelibs, shell utilities and vital system components comprising a full OS as defined by POSIX.
Many computer users run a modified version of the GNU system every day, without realizing it. Through a peculiar turn of events, the version of GNU which is widely used today is often called Linux, and many of its users are not aware that it is basically the GNU system, developed by the GNU Project.
There really is a Linux, and these people are using it, but it is just a part of the system they use. Linux is the kernel: the program in the system that allocates the machine’s resources to the other programs that you run. The kernel is an essential part of an operating system, but useless by itself; it can only function in the context of a complete operating system. Linux is normally used in combination with the GNU operating system: the whole system is basically GNU with Linux added, or GNU/Linux. All the so-called Linux distributions are really distributions of GNU/Linux!
valve’s success is the rebranding of flatpak wine fsync and dxvk as steam runtime and proton. people fucking hate Linux and will only use it by accident
That’s far too long. They could try and turn it into a ditty for an advert, but it wouldn’t look great on their merch.
Because it’s your computer
“Own your computer” and “Free your computer”
Linux: you’ve been using it for years and don’t even know it
Forget the hardware
YOU deserve better
Linux: it ain’t Windows.
Buy it, own it.