Native Instruments Absorbs iZotope, Brainworx, Plugin Alliance - eviltoast

It looks like the transition to a single company is underway.

This kind of monolithic beast isn’t often musician friendly (look at what Waves tried recently). But, it also opens up the door for new players to make some headroom (har har).

It’ll be interesting to see how the matrix of these products looks in a year’s time.